Juornal of Economics and Policy Studies https://ejournal.uinsatu.ac.id/index.php/jesk <div class="text-left hide-on-journal-page"> <table> <thead> <tr> <td width="130">ISSN</td> <td>:</td> <td>2775-7897 (online)</td> <th rowspan="7"> <p>&nbsp;&nbsp;</p> <p>&nbsp;</p> </th> </tr> <tr> <td>DOI Prefix</td> <td>:</td> <td>10.21274&nbsp;by Crossref</td> </tr> <tr> <td>Editor in Chief</td> <td>:</td> <td><a href="https://bit.ly/2FQafGh">Qomarul Huda</a></td> </tr> <tr> <td class="align-top-left">Publisher</td> <td>:</td> <td><a href="http://www.iain-tulungagung.ac.id/">UIN Sayyid Ali Rahmatullah Tulungagung</a></td> </tr> <tr> <td>Frequency</td> <td>:</td> <td><a href="https://bit.ly/3ctUNvc">two issues per years&nbsp; (July and December)</a></td> </tr> <tr> <td>Citation Analysis</td> <td>:</td> <td> <p><a href="https://moraref.kemenag.go.id/" target="_blank" rel="noopener">Moraref</a>, <a href="https://scholar.google.com/citations?view_op=list_works&amp;hl=en&amp;user=mJk89MIAAAAJ" target="_blank" rel="noopener">Google Scholar</a></p> </td> </tr> </thead> </table> &nbsp;</div> UIN Sayyid Ali Rahmatullah en-US Juornal of Economics and Policy Studies 2775-7897 What Is The Effect Of Sukuk On The Economic Growth Of Moslem Countries? Evidence From Oic Member Countries https://ejournal.uinsatu.ac.id/index.php/jesk/article/view/8962 <p><em>Economic growth is an indicator of a country's progress and a signal for the government in determining the policies that the government will undertake next. The difference in the results of previous research made the writer curious and wanted to examine this research in more detail. This study aims to data obtained from the official websites of the Worldbank, economycountry, Trading Economics, Transparency, IIFC, and UNDP.&nbsp;</em><em>The results show that there is a long-term relationship between sukuk and crude oil prices to economic growth, which has a significant effect on the statistical value t |2.18635|, |55.3240| &gt; critical value t |2.000995|. While the analyze the long and short-term effects of the variable sukuk, Corruption Perception Index, Human Development Index, Crude Oil Price, and economic growth in 10 member countries of the OIC for the 2017-2022 period and find out the impact and results if it occurs the effect of shocks on one variable on other variables. The method used in this study is the VECM. The data used in this study is secondary short-term relationship of the variables of sukuk and crude oil prices to economic growth also has a significant effect because of the statistical values t |2.07061|, |7.47968| &gt; critical value t |2.000995|. Granger causality test results show that sukuk and economic growth have a two-way causality relationship. And the Granger causality test also shows that CPI, HDI, COP and economic growth do not occur in a two-way or one-way causality relationship</em></p> Siti Fatimah Dini Rahmayanti ##submission.copyrightStatement## 2023-12-31 2023-12-31 4 02 1 12 10.21274/jeps.v4i02.8962 Pengaruh Lokasi, Kualitas Produk, Dan Store Atmosphere Terhadap Minat Beli Konsumen Ruang Luang Coffee Trenggalek https://ejournal.uinsatu.ac.id/index.php/jesk/article/view/8963 <p><strong>Abstract</strong></p> <p><em>This research is motivated by several problems regarding the marketing strategy at coffee shops, including the number of existing coffee shops causing intense competition, product similarities, and similarity in store atmosphere presentation which raises high consumer buying interest in a coffee shop. Consumers who visit a coffee shop must think about the location, product quality and store atmosphere in the coffee shop they are going to go to. Of these three factors, it is a reference for consumers to visit a coffee shop. The purpose of this study is to determine the effect of location, product quality, and store atmosphere on consumer buying interest in Ruang Luang Coffee Trenggalek either simultaneously or partially. T</em><em>he method used in this study is a quantitative method and type of associative research. The population in this study was unknown consumers of Ruang Luang Coffee Trenggalek, therefore the researchers took 150 respondents who were considered sufficiently representative of the sample. Sampling using purposive sampling method with the criteria of respondents aged 17-56 years. The data analysis using multiple linear regression analysis. The results of this study are simultaneously location, product quality, and store atmosphere on consumer buying interest in Ruang Luang Coffee Trenggalek is a significant effect, while partially location, product quality and store atmosphere on consumer buying interest in Ruang Luang Coffee Trenggalek is a positive and significant effect</em></p> Annisa Yuliacipta Wahyu Dwi Warsitasari ##submission.copyrightStatement## 2023-12-31 2023-12-31 4 02 13 24 10.21274/jeps.v4i02.8963 STUDI KOMPARASI RISK AND RETURN MONEY SAVING DI REKSADANA DAN BANK DIGITAL (APLIKASI BIBIT DAN BANK NEO COMMERCE) https://ejournal.uinsatu.ac.id/index.php/jesk/article/view/7375 <p><em>In the era of the industrial revolution 4.0, as it is now, digitizing the banking and financial sector is important, considering that technological disruption has touched almost all aspects of life. In the world of investment and banking, the system used is already digital-based. The financial literacy level of the Indonesian people in 2022 will increase to 49.68%. This means that people are now smarter when it comes to choosing the financial products they will use. Currently, many financial institutions offer the advantages of each product by offering quite competitive returns. As an effort to increase public literacy, this study intends to compare the two financial products, namely mutual funds in seed applications and financial products at Bank Neo Commerce (BNC). The methodology used in this research is descriptive qualitative. The results of this study state that mutual funds and money savings at BNC both have advantages in terms of features and convenience. However, both have differences in the returns offered and the risks borne. Where digital banks offer greater returns with a lower level of risk. Interestingly, investment activities have the concept of compounding interest which has the possibility of obtaining much greater returns on the condition that the investment period is extended.</em></p> Anez Yuniar Pradini Nita Triana ##submission.copyrightStatement## 2023-12-31 2023-12-31 4 02 25 32 10.21274/jeps.v4i02.7375 Pengaruh Pengaruh Digital Marketing, Personal Selling, Dan Kualitas Produk Terhadap Keputusan Pembelian Produk Wardah Cosmetics Di Bravo Tulungagung https://ejournal.uinsatu.ac.id/index.php/jesk/article/view/8612 <p>Abstrak</p> <p>perkembangan industri kecantikan di Indonesia cukup pesat dalam beberapa tahun ke belakang, Oleh karena itu tingkat persaingan pasar kosmetik juga semakin ketat, hal tersebut ditandai dengan banyaknya perusahaan cosmetic yang menghasilkan produk dengan jenis yang sama akan tetapi proses pemasaran dan kualitas produk yang beraneka ragam. Dengan demikian perusahaan kosmetik dituntut untuk menciptakan strategi yang dapat menarik para konsumen untuk mengkonsumsi produk dan jasa yang ditawarkan agar mampu bersaing dan unggul dibandingkan pesaingnya. Maka dari itu penelitian ini mengangkat permasalahan digital marketing, personal selling dan kualitas produk Wardah Cosmetics Store Bravo Tulungagung, dengan tujuan untuk mengetahui pengaruh digital marketing, personal selling dan kualitas produk terhadap keputusan pembelian baik secara parsial maupun simultan. Penelitian ini menggunakan pendekatan kuantitatif dengan analisis regresi linear berganda. Teknik yang digunakan dalam pengambilan sampel pada penelitian ini adalah accidental sampling. Jumlah sampel yang digunakan dalam penelitian ini sebanyak 100 responden yaitu konsumen dari wardah cosmetics store bravo tulungagung yang diperoleh dari hasil perhitungan penentuan jumlah responden menggunakan teori lemeshow. Data kuesioner yang telah memenuhi uji validitas, uji reliabilitas, dan uji asumsi klasik telah di analisis dengan regresi linier berganda yang berfungsi untuk membuktikan hipotesis penelitian Hasil dari penelitian ini menunjukkan bahwa secara parsial (1) Digital Marketing berpengaruh positif dan signifikan terhadap keputusan pembelian di Wardah Cosmetics Store Bravo Tulungagung. (2) variable Personal Selling secara parsial tidak berpengaruh terhadap keputusan pembelian di wardah cosmetics store bravo tulungagung. (3) Dan Kualitas Produk secara parsial berpengaruh positif dan signifikan terhadap keputusan pembelian di wardah cosmetics store bravo tulungagung. Dari hasil pengujian secara simultan menunjukkan terdapat pengaruh yang signifikan secara Bersama-sama antara variable bebas dan variable terikat artinya terdapat pengaruh signifikan antara digital marketing, personal selling, kualitas produk terhadap keputusan pembelian di wardah kosmetics store bravo tulungagung. Sedangkan hasil dari pengujian koefisien determinansi terdapat pengaruh Sebesar 62,5%.</p> <p>&nbsp;</p> <p>&nbsp;</p> Agus Firmansyah Nadia Roosmalita Sari Refky Rusyadi Ahmad Supriyadi ##submission.copyrightStatement## 2023-12-31 2023-12-31 4 02 33 49 10.21274/jeps.v4i02.8612 Pengaruh Investasi, Tingkat Pendidikan, Pdrb, Dan Ekspor Terhadap Tingkat Pengangguran Di Indonesia Periode 2018-2022 https://ejournal.uinsatu.ac.id/index.php/jesk/article/view/8964 <p>Pengujian ini diperuntukkan guna mencari tahu pengaruh Investasi, Tingkat Pendidikan, PDRB, dan Ekspor terhadap tingkat pengangguran di Indonesia pada periode 2018-2022. Pengujian kuantitatif memiliki tujuan guna memberikan hasil bukti empiris mengenai pengaruh variabel independen dari Investasi, Tingkat Pendidikan, PDRB, dan Ekspor terhadap variabel dependen Pengangguran. Dengan hasil yang diperoleh secara parsial bahwa Investasi mempunyai pengaruh positif dan signifikan terhadap Pengangguran, Tingkat Pendidikan memiliki pengaruh positif dan signifikan terhadap Pengangguran, PDRB memiliki pengaruh negatif dan tidak signifikan terhadap Pengangguran, dan Ekspor memiliki pengaruh negatif dan tidak signifikan terhadap Pengangguran. Namun, secara simultan Investasi, Tingkat Pendidikan, PDRB, dan Ekspor terdapat pengaruh positif dan signifikan terhadap Pengangguran</p> Imelda Arla Dewita Agus Eko Sujianto Ardhia Winda Cahyani Alifia Rahma Syahputri Ayu Wulandari ##submission.copyrightStatement## 2023-12-31 2023-12-31 4 02 40 51 10.21274/jeps.v4i02.8964