Nadila, D., Kurlillah, A. and Safarida, N. 2024. THE POWER OF PERSUASION: THE IMPACT OF PRODUCT REVIEWS, AFFILIATE MARKETING, AND LIVE CONTENT ON CONSUMER BEHAVIOR. Reinforce: Journal of Sharia Management. 3, 1 (May 2024), 59-78. DOI:https://doi.org/10.21274/reinforce.v3i1.9110.